Since our conception in 2004, Fat Cat Motorsports, Inc. (FCM) has received accolades from Autoweek and Edmunds Online for our ability to balance handling and comfort when designing suspensions for our customers. What began as a pursuit of speed turned into a quest for Suspension Truth, to discover the interconnectedness of comfort and handling. Reflecting our deeper understanding of the Physics behind suspension design, we won a vehicle suspension comparison tests conducted by Grassroots Motorsports magazine. In the spirit of continuous improvement, we are proud to continue collaborating with engineering and product development veterans of the Silicon Valley tech industry, along with a former NASCAR Indy Car crew chief now working at a major OEM supplier. Our pursuit of truth and perfection, guided by a genuine care for our customers' well-being, has been an unstoppable combination as we seek to improve the state-of-the-art in the automotive and transportation industry.
To distinguish our products from those which are generic and mass produced, we've created the brand 'FCM Elite'. This term, partially inspired by one of our most dedicated customers (owner of the Triumph Spitfire and Morgan 3 Wheeler), conveys a sense of the incredibly detailed processes we use to sculpt exceptional solutions for our discerning customers. We can design Elite packages for essentially any vehicle (price would vary with complexity and options). Of note, we have recently developed suspension packages for the popular Mercedes Sprinter 2500 / 3500 cargo or shuttle van platform and are exploring opportunities with package vans companies.
As an original equipment manufacturer (OEM), our high-quality, durable, smoother-riding FCM Elite shock absorbers provide a value-add you can pass on to your customers. FCM Elite-equipped vehicles are noted for having ride quality even exceeding the suspensions of high end manufacturers such as Porsche, BMW, and Mercedes.
For fleet vehicle end-users, or Elite Consulting and product solutions will improve Ride Quality by reducing unnecessary 'jerk' (unexpected acceleration) which can cause Whole Body Vibration (WBV) damage, a serious concern in the transportation industry. We can also reduce high frequency components via several of our technologies. These improvements, refined to each customer's needs, will increase the service life of the vehicle plus reduce operating costs. You can expect improved fuel efficiency, reduced tire wear, reduce maintenance costs, happier and healthier drivers / passengers / cargo, and also celebrate using a more environmentally-friendly shock absorber that never needs to be thrown away.
Benefits and features include:
While some after market companies pay lip service to "designed and engineered," FCM was founded specifically to address deficiencies in existing products while providing down-to-earth technical information to end users. All FCM products are evaluated in-house and refined through our extensive customer base and network of test drivers around the world. This ensures the highest quality, reliability and integration of end-user feedback. Celebrating 99% up-time of our shipped systems with rapid repair times when needed. When needed, high-end data acquisition is utilized in our FCM Elite Consult process to obtain the necessary information when guiding a new design.
In 2009, the Fat Cat Motorsports shock mount kit was approved by Mazda Motorsports for use in the SCCA Spec Miata racing series. This was the first big win for FCM three-fold: first, we addressed a critical safety concern in the Spec Miata suspension; second, we made the race cars faster (proven lap time reduction); and third, we improved racer comfort which is especially important for endurance (24 hour+) events.
This same product was first life-tested by hundreds of customers starting in 2004, used by thousands of street customers before the Spec Miata racers ever saw it. Designing for real-world durability has always been and continues to be a key consideration in all we do which is why we and our customers also succeed at the race track. Keeping it simple and elegant while constantly innovating gives us an advantage over more complex, expensive, and less durable products. While only some of our customers may race, in actuality the unpredictable nature of the real-world is a better proving ground for durability than track testing where the environment and road quality is better controlled.
Our products across the world have over seven millions hours of use, from 'rally driving' in rural Mexico to commuting across Canadian tundra. FCM Elite dampers are serviceable and infinitely rebuildable to ensure maximum lifetime value to our customers and minimum environmental impact. Even our used shock oil gets recycled!
Coming from a family of engineers and educators, our founder Shaikh Jalal Ahmad (B.S. Physics) enjoys instructing others on how things work since only through shared understanding can we make life better for all. He created the Suspension Truth YouTube video channel to inform the general public of questions, answers, and discoveries made by the FCM team while in the pursuit of 'The Perfect Ride.' We're proud of our engaged audience where we can share insights and hear the needs and concerns of the community at large. We also have done numerous tech talks with Corvette Club, Mazda Clubs, and larger events with thousands of attendees. In the true spirit of science, we invite discussion and debate so all may learn. This is the motivation behind the creation of our FCM Suspension Truth forum in 2014. Shaikh is currently writing two books on the subject of suspension design. The first will be written for non-technical audiences, tentatively titled 'Zen and the Art of Harmonizing Your Ride.' The second will be a subject-matter book to teach Suspension and Damping Optimization for engineers, scientists, and future Ride Harmonizers.